Direct Response Productions is owned and operated by Doug Vaughan who is well seasoned in virtually all areas of direct response marketing. He has been either a key manager or the Chief Executive Officer of several highly successful direct response marketing companies, working on both the client and agency side. In such capacities, he has been responsible for all aspects of many campaigns, including contract negotiations, creative, media buy, lead generation, manufacturing, telemarketing, fulfillment, database development, international  sales, seminar operations, trade shows, back-end marketing, customer service, legal reviews, product development, cost accounting, retail marketing, branding, and project management. He has conducted direct response campaigns using a mixture of television, telemarketing, Internet, print, and radio. And also, he has a strong analytical, statistical, financial, and operational background. His academic achievements include a Masters in Business Administration and a M.S. Degree in Marine Biology.